Sunzen Group has officially introduced its new company values, marking a renewed dedication to driving excellence, teamwork, and continuous growth. From November 2024 to January 2025, a series of engaging events and interactive workshops were held to help employees understand, embrace, and apply these values in their daily work.

The newly adopted values – Customer First, Embrace Change, Responsibility, Teamwork, Work Passionately, Live Happily, Integrity, and “Today’s best performance is tomorrow’s baseline” – reflect Sunzen’s commitment to innovation and long-term success. These principles are designed to guide decision-making, strengthen company culture, and inspire employees to move forward with purpose and passion.